We’re gonna flip the usual scholarship essay on its head. Instead of telling us why YOU deserve this scholarship, write a short essay on why someone else DOESN’T deserve it. Pick a person from history, a specific group of people, or just a random character of your invention and let us know why they fuckin’ suck and couldn’t write a piece of copy to save their pathetic little lives.
Whoever you choose to knock down a peg, have some fun with it. Get creative, be bold, and most importantly be yourself. Show off the kind of unique voice that will one day make you a killer copywriter.
Pro tip – write out your essay elsewhere and then paste it here when you're ready to submit