Meets 2 days a week | In-Person or Online | App deadline December 22
Are you being pushed hard enough? Or are you going through the motions? If you're looking for a challenge that can match the tenacity you've got to reach your goal of an awesome advertising career, the DAD Accelerator is for you.
Students admitted into this winter session spend 10 weeks taking 2 classes at Denver Ad School – for free. You'll get to work in an ad agency-type environment with real, active creative directors on realistic spec briefs for real clients that you could potentially add to your college portfolio. You'll also gain valuable experience that will better help you determine what your path towards a creative career looks like after college. If your current classes aren't quite cutting it, the DAD Accelerator is the extra boost you've been looking for.
1. Campaign Development
Art directors, copywriters, and strategists work together to identify interesting and relevant human truths, combine them with brand or industry insights, then turn those into creative and captivating big ideas which will act as the foundation for a huge, integreated ad campaign. This is the class that DAD is famous for and where the core of our full-time students portfolios are built.2A. Writing In Space
You’ve got a lot to say and only so much room to say it. Learn the structure and rhythm of all the projects that copywriters are expected to know, from headlines to taglines and every line in between, and how to be concise yet bold when grabbing your audience's attention. This is where all DAD writers begin their journey.2B. Adobe Design I
Whether you’re a noob or you've been Photoshopping fake IDs since middle school, you'll get personalized instruction from our very own certified Adobe expert, Michelle Graves, in Photoshop and Illustrator. Wonder why DAD's portfolios look so great? Those skills start right here with Michelle.
You can expect the following over the course of the 10 weeks:
A workload of around 12 hours a week
Work with partners and work solo
Complete weekly assignments and attend 2 DAD classes
Document your entire experience each week on DAD social media platforms
Requirements
Must be a college junior or senior, or have graduated within the last 3 years
Major in a creative field like advertising, marketing, film, art, writing, etc.
Must be available for ~12hrs a week for classes, meeting, and individual work
This program is great for students who...
...want to work on big brand briefs and other assignments that might supplement their college portfolio.
...want to "try out" portfolio school before applying for the full-time program.
...don't have an agency internship lined up and want to experience what it's like to work in an agency environment.
...want to learn from real, working creative directors.
Wanna talk some things through first before committing your time to DAD? We’re always happy to chat, just smash that link below and hit us up.
A very limited number of students will be accepted into The Accelerator. Due to the expected number of applications, only those considered will receive replies. This program is not intended to be a replacement for portfolio school and in no way would we say this session will improve your portfolio enough to compete with a full portfolio school portfolio. Students who enjoy the session and wish to enroll in our full-time program this fall will receive a tuition discount.
Apply below and if accepted we'll reach out with more info on when to expect finalized schedules and payment details.